We exist to improve dairy herd health and performance

< Born and bred in New Zealand, Herd-i is an agritech company
dedicated to solving the critical challenges facing the dairy industry through innovation.

Herd-i brings the latest in artificial intelligence and machine learning technology to New Zealand’s best dairy farmers. Powered by cutting-edge artificial intelligence software, Herd-i uses in-shed cameras to provide early detection of lameness, enabling effective treatment to ensure productivity, reproductive performance and improved animal welfare.

Our team of experts in farming, agri-tech, machine learning, and software development is committed to equipping farmers with simple decision-support software to help manage dairy herd health and productivity.

The business has commenced development of a new Body Condition Scoring product.

Photo of a cow in a field

Meet the team at Herd-i

< At Herd-i, we are proud of our team, whose expertise and dedication are fundamental to our mission of revolutionising dairy farming through innovative technology. Here’s an introduction to the people who drive Herd-i forward, each playing a crucial role in our journey.

Board of Directors

Photo of Karl Jameson, Director

Karl Jameson, Director: As a seasoned strategic business lead, Karl plays a significant role in driving the business to constantly innovate to support the needs of our customers. Karl brings energy, experience, and leadership to a fast-growing team.

Photo of Peter Mitchell, Director

Peter Mitchell, Director: With an extensive entrepreneurial background and proven success in taking start-up businesses to new levels, Peter provides oversight of the commercials of the organisation and brings a commitment to deliver success for our customers.

Executive Team

Photo of James Cummins, Marketing Director

Liz Muller, Chief Executive Officer: Born and raised on a dairy farm in the Waikato, Liz has extensive experience in the agricultural and food processing sectors here in NZ and globally. She has a B,Tech and MBA from Massey University, and has attended Stanford University Executive Leadership Program.

Photo of Graeme Ainsworth, CTO

Graeme Ainsworth, Chief Technology Officer: Graeme leads Herd-i’s team of software development experts. He has a wealth of knowledge from his 27 years in the software industry creating SaaS products,

Photo of Kathryn Fryer, CFO

Kathryn Fryer, Chief Financial Officer: Kathryn brings extensive expertise in taxation, compliance, and virtual accounting to Herd-i. Kath is a CPA, with a B.Com and BBus Mgmt from the University of Queensland, Australia.

Photo of James Cummins, Marketing Director

James Cummins, Marketing Director: James comes to Herd-i bringing expertise from a career in advertising across FMCG & Telco. James has a B. Com (Marketing & Economics) and a BA (Film & Television) from the University of Otago.

Photo of Luke Bilas, Sales Director

Luke Bilas, Sales Director: Luke brings sales management expertise across agriculture, technology, insurance, and FMCG. Luke has a B. Com (Marketing) and Bachelor of Laws from  the University of Otago.

Careers

Current opportunities:

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If you have a passion for helping New Zealand dairy farmers continue to be the best in the world at what they do, would like to be part of an emerging AgriTech success story and have skills and qualifications in artificial intelligence, machine learning, data science, sales, customer service or tech support then please contact us at jobs@herd-i.com.